How can companies improve their advertising results while saving money? This article is for those companies looking to find out more

author: Danny Deng

2024-10-14

Are you often finding that offline advertising expenses are too high and the results are disappointing? Do various costs make it difficult for you to manage your budget?

First what cost will you meet with the traditional advertising methods?

For example，

Media Usage Fee: The core cost for renting specific airport advertising spaces, influenced by location, size, visibility, duration, and airport scale.

Production Costs: Expenses for creative design, materials, filming, or animation, varying with the complexity of the advertisement.

Operational and Maintenance Costs: Costs for maintaining and updating advertising spaces, including repairs and content replacement, higher for dynamic ads like LED screens.

Agency Service Fees (if applicable): Fees for services provided by advertising agencies, such as market research and media negotiation.

Update and Adjustment Fees，Installation Costs，etc.

Then what can we do with the vending machines?

1.Reduce your advertising costs

If you use vending machines for advertising, you will likely only need to cover machines cost、space rental and ads production costs, with no additional miscellaneous fees.

2.Why does using vending machines yield better results?

（1）Firstly, it allows for more interaction with customers. They don't just see your ad—they can also interact with the vending machine directly.

（2）Simple operation allows you to remotely change ads without the need for complex production of advertising materials.

（3）Your ads can play continuously 24/7.

weimi vending machine

3.Increase offline sales channels

With increasing labor costs, vending machines have become a trend in replacing physical stores.The cost of deploying a vending machine is significantly lower than opening a store.

weimi vending machine